Classified advertising is both cost-efficient and EFFECTIVE! Ads in the classifieds are less expensive than display-type ads and achieve a better response because of their location in the newspaper. Classified Advertising is simply advertising in a targeted, ordered way. Classified advertising is free for RCI Members and $25 per ad per issue for non-members.Classified advertising is the cheapest way to get into Mail Order and it is often possible to raise a fortune from these small ads. Just check any large publication such as Popular Mechanics, for their classified advertising section and you can see yourself the many ads. It is usually textually based and can consist of as little as the type of item being sold and a telephone number to call for more information.It can also have much more detail, such as name to contact, address to contact or visit, a detailed description of the product or products (“pants and sweaters, size 10” as opposed to “clothing”, “red 1996 Pontiac Grand Prix” as opposed to “automobile”). Classified advertising is typically lower on holidays than it is on regular Sundays.It is also used by large volume sellers to reach users who look to such advertising for items such as homes or automobiles. Thus, classified advertising has proven very useful over the years in bringing buyers and sellers together. Classified Advertising is very easy on your budget.In fact, you an find billions of classified submission sites on the Internet for FREE – yes FREE! Classified advertising is a cost-effective way to reach a high volume of potential customers and generate significant responses from one small message. Because classified advertising is an inexpensive option, you can communicate with your prospective audience on a regular basis.Classified advertising is usually textually based and can consist of as little as the type of item being sold, (i.e., “Clothing”) and a telephone number to call for more information (“call 555-7777”). It can also have much more detail, such as name to contact, address to contact or visit, a detailed description of the product or products (“pants and sweaters, size 10” as opposed to “clothing”, “red 1996 Pontiac Grand Prix” as opposed to “automobile”). Classified advertising is just one of those mechanisms.Who knows when, where, or how your potential customer will find your site. Classified advertising is still advertising and as with any advertising, you must advertise regularly . Miracle result systems do not exist, only tools to assist in achieving good results, you must advertise on a regular basis to achieve the results you desire, test different headlines, and ad copy.Classified advertising is essential to consumers (although clearly it has found a home online as well). Retail ads carry store locations, hours and prices. Classified advertising is a form of advertising that many new business owners overlook. With today’s shift in advertising from off-line to online sales, there has never been a better time to use this valuable marketing tool.